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Latest
news


December 6, 2017

GDPR: Positive Disruption for Events Industry


While initial thoughts may turn to cost and time implications of GDPR, it’s important to also focus on the positives.

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November 28, 2017

GDPR: Your Modernisation Journey


The General Data Protection Regulation (GDPR) is a golden opportunity for event businesses to gain maximum value from their data.

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November 21, 2017

GDPR in Action: Collecting Data at Events


GDPR will change the way we arrange, market, attend and follow up events and how we collect data right from registration through to attending an event.

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Categories

Event Insights
October 9, 2017

New Ways of Marketing Your Events

Part of having a ‘Culture of Curiosity’ in your organization means learning about and taking on the technology that can really connect with your attendees.  

Case Study
October 2, 2017

UBM Centre of Excellence

UBM Americas is the largest event organiser in the US working on more than 200 events annually.

Event Insights
September 20, 2017

How Technology is Changing the Way We Access Event Data

If you could wave a magic wand what vital information would you want to know about the visitors to your event?

Event Insights
August 30, 2017

Get the Urge to Merge Your Event Data

There is a growing interest in using data to create business value, but with it comes a double-edged risk.

Event Insights
August 20, 2017

7 Tips to Audience Insight Success for Event Organisers

Today, ignoring your data is increasingly the same as ignoring your customers. To help you cultivate a “Culture of Curiosity” about your event and audience data, here are our top 7 tips to put you on the path to Audience Insight success.

GDPR
July 18, 2017

Are You GDPR Compliant?

How Will GDPR Compliance Affect You? Sandeep Mendiratta, Managing Director of Acrotrend Solutions, had the pleasure of speaking on a panel of experts about the implications of the upcoming General Data Protection Regulation which will take effect on 25th May 2018.