Right now, this very second, there are billions of data transactions happening. It flows freely in a maelstrom of microwaves and bits. For those of us who commute to work on the infamous London Underground it’s self-evident; how many people had their attention absorbed by the little piece of plastic and aluminium in their hands?... View Article
“What we need is a single view of our customers, a 360 degree, all encompassing, de-duplicated perspective. One that aligns the digital world with our bricks and mortar reality in the ever changing…” This is a common conversation, one I’ve had with countless professionals in a variety of organisations. It is not unique to any... View Article
What better way to celebrate International Women’s Day than hearing from our female staff? We’ve discussed the role women play in tech in 2018 with some of our female colleagues…
Whether you run a budget gym, a niche market fitness space or a luxury leisure club, utilising customer analytics is crucial to your growth and success.
It is increasingly important to predict how customers will behave when interacting with your company so that you can respond accordingly.
I am often asked, what is that role / skill / technology that is pivotal to creating an impactful Customer Insights capability?
Any company worth its weight in gold is using customer analytics.
Knowing and understanding customers and their behaviour is at the centre of every successful business.
In a digitally engaged world, patients using private healthcare services are empowered, demanding an increasingly tailored experience.