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February 13, 2019

5 Testing Best Practices to Error-Proof Your Pharma Sales KPIs


How a solid KPI testing strategy underpins the success of your pharma sales team's digital transformation.

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February 7, 2019

Getting from Insight to Action with Marketing Automation


Getting from Insight to Action with Marketing Automation: Applying the results of data science driven churn analysis to drive retention marketing efforts.

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January 29, 2019

Applying Data Science to Predict Customer Churn


A practical guide for getting your data science churn analysis project up and running.

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Categories

Fitness Industry
February 7, 2019

Getting from Insight to Action with Marketing Automation

Getting from Insight to Action with Marketing Automation: Applying the results of data science driven churn analysis to drive retention marketing efforts.

Healthcare and Pharma
February 20, 2017

A Prescription for the Right Kind of Analytics

The traditional sales rep model is dead or dying. In the digital age

Marketing
January 9, 2017

A Game of Data

If a business was Westeros, the ‘data throne’ was certainly conquered by the CEO of ‘House Targaryen