Field Services Management Businesses are ideally positioned to increase Customer Lifetime Value
Acrotrend’s Field Service Management
Customer Lifetime Value Model
high value to the customer, enhances
customer experience by helping
customers to achieve their outcomes.
This drives increased customer
retention and generates greater sales
opportunities, which combine to result
in increased customer lifetime value.
Acrotrend combines Salesforce technology and IoT data, with our specialist reference architecture.
The basics of what customer advocacy and referral programmes actually are, why you need to care about them, and the four key steps you need to follow to create great customer advocacy and referral programmes for your business.
Getting cross-sell and up-sell right is vital in encouraging and guiding your customers to buy more of add-on products and services, thereby directly increasing their CLV with you
4 key drivers of CLV which we believe hold the biggest potential to turn around the traditionally complex approach to defining and improving CLV for field service management businesses